Saturday May 15, 2010 at 4 pm

Legacy of Finnish Design Lecture by Pekka Korvenmaa STRAIGHTFORWARD Lounge Applied art and design have shaped culture and the economy in Finland since the late 19th century. In this process they have become an integral aspect of the identity and international image of the country. Pekka Korvenmaa’s latest book Finnish Design – A Concise History outlines the evolution of design in Finland from the founding stages of the 1870s to the beginning of the 21st century. It focuses on its main underlying factors – industries, training and education, culture, designers and products. Design has operated in the tension between art and industry, and continues to do so, belonging to both but never exclusively to either one. This is the source of its interest and varied dimensions. Design both serves everyday life and enhances it.

Pekka Korvenmaa (PhD) is Vice Dean and Professor of Design and Culture at Aalto University’s School of Art and Design. He has published several books and articles on the history of Finnish architecture and design both in Finland and abroad. Pekka Korvenmaa will give a lecture on the legacy of Finnish design, based on his life long research, as well on his latest book. The lecture is followed by Q&A and book signing.

Free, seating is limited, send your RSVP to events@straightforward-design.net